Recently a fellow webcomic artist mentioned her Project Wonderful ads got 500 clicks. That’s incredible. I asked her to tell me her secrets and she schooled me on where to place the ads, but also the art of creating “clickbait.”
When I thought of the word clickbait I just thought of either tits or those awful Evony ads that have nothing to do with the product being advertised.
But I got schooled on how to create clickbait WITHOUT tits. The reaction is to make people click because they want to know more, so I thought the best tactic for the comic would be to invoke the “WTF?” factor because Echan is basically an Elin so there’s no tittays to be found. So that’s what I did.
I think it will be good. I have so many old ad versions, maybe I should compile them into a gallery or something.